Hamayon Rice Engineering — Website Development

Project Overview

Hamayon Rice Engineering is a prominent manufacturer of rice milling machinery in Pakistan. They required a professional, easy-to-navigate website to present their product catalog and industrial solutions to both local and international clients.

Objectives

Full Product Showcase

Showcase the full range of rice milling machines (graders, polishers, huskers)

Trusted Industrial Presence

Establish a trustworthy online presence for industrial buyers

Boost Inquiries & Quotes

Improve inquiries and quote requests via an optimized layout

Stronger Brand Identity

Strengthen branding with a consistent visual identity

Solutions Delivered

MH Tech Solutions provided a complete overhaul:

WordPress Website Development

Custom WordPress Build

Mobile-optimized and performance-focused layout.

WooCommerce Integration

Added basic shop functionality for related product sales.

Conversion-Optimized Design

Clear CTAs like “Request a Quote” and “Book Now.”

On-Page SEO & Local Targeting

Implemented structured data, location keywords, and content for suburb-specific pages.

Brand Identity Creation

Designed logo, palette, and consistent assets across web and print.

Content Creation

Developed service content and visuals tailored to the HVAC audience.

Strategy & Solutions

Industrial Website Development with WordPress

• Built a clean, , responsive layout using WordPress for easier content management
• Structured the homepage to highlight core machinery categories and business USPs
• Added prominent CTAs to encourage business inquiries and connections

Product Catalog Setup & OptimizationProduct Catalog Setup & Optimization

• Created detailed product pages with specifications, uses, and industrial benefits
• Implemented custom filters for ease of navigation between machine types
• Optimized metadata and product descriptions with SEO-friendly language

Brand Identity Design

• Designed a modern logo and applied consistent branding across the website
• Selected a blue-gray palette to reflect a technical, professional tone
• Reinforced trust and authority with real industrial visuals

Results We Obtain

Before our collaboration, The Balloon Company, despite its strong position in Eastern Norway, struggled to transfer its good reputation from the physical world to an effective digital presence.

• SEO
• SEM

SEO performance in the last 12 months

+65%

Organic traffic

+1.05k

Total clicks

+40.8k

Overall impression

We are pleased to share the impressive SEO results we have achieved for one of our clients over the past 6 months . Our SEO efforts have resulted in 1050 clicks , 40800 impressions and an average click-through rate (CTR) of 0.2.6%. These results show a significant increase in visibility , engagement and traffic , confirming how effective our strategies are in attracting relevant and targeted visitors to your website .

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Impressive SEM Performance

KR14.8M

Cost

127M

Conv. Verdi

860.29%

Actual ROAS

Exceptional ROAS and high conversion value

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Impact

• Improved credibility with B2B buyers and local distributors
• Enabled the sales team to easily refer clients to product pages
• Website now serves as a digital brochure for international marketing efforts

Tools & Technologies

• WordPress (Custom Theme)
• Elementor & Custom CSS
• Adobe Illustrator & Photoshop
• On-page SEO Optimization

The result is a user-focused, conversion-ready platform that supports Hamayon Rice Engineering’s sales and export strategy in a competitive industrial niche.

Ready to Grow Your Business?

At MH Tech Solutions, we don’t stick to just one method. We explore new ideas and adopt the latest marketing strategies to make sure your business stays ahead in the digital space.

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